I think that executive and C-Suite leaders must be motivating, similar to a great coach in sports. You have a certain responsibility to be motivational. There are some executives that scold people when they make a mistake, but it is ultimately the leader’s responsibility to train their team properly and lead them in the right direction.

I had the pleasure of interviewing Alan Mruvka. Alan Mruvka is the co-founder and creator of E! Entertainment Television. Yes, that’s E! Entertainment Television. …


Never forget what it was to be on the other side of the leadership equation. What did your first year in the industry feel like? How did people treat you? What did it mean to you at the time? How did it effect your perception of yourself, and your next steps? I love reflecting on questions like these because it brings me closer to the people I’m working with. I know I will never be privy to the private conversations of a group of junior creatives again. But I bet you I know the kinds of things that they’re talking…


I had the pleasure of interviewing Lloyd and Maccie Varnado.

Lloyd and Maccie of Tees2UrDoor sells T-shirts with on-trend designs, high-end embellishments and fun graphics at an affordable price. The company cuts out the middle-man and buys directly from the mill, offering customers better prices for trendy, fashionable and quality T-shirts. They specialize in a variety of designs for every type of T-shirt wearer, with customizations available too. Tees2UrDoor doesn’t just sell T-shirts, they also offer other clothes, footwear and accessories. Based in Nederland, Texas, the company is family owned and operated and has full design, printing and distribution teams.


If possible, do not store things for a rainy day. Decluttering your home has a great effect on your mood. You will certainly feel lighter after a good decluttering session.

I had the pleasure of interviewing Marcin Lach.

At a very young age, Marcin would choose working at a family friends shop over any typical interest of most young men, which led to honing his craft and developing his passion. He learned the meticulous process from a European Craftsman who taught him respect for natural resources and a pride over what can be created from them. Following his passion, he…


Mistakes are always allowed as long as you don’t make the same one twice. It’s always a learning experience. Don’t beat yourself up over mistakes because they open so many doors to different possibilities.

As a part of my series about strong female leaders, I had the pleasure of interviewing Jazmin Gac.

Jazmin Gac is an influencer marketing expert who leads Social Studies’ new program strategies, overseeing the development and delivery of new high-quality products, supporting the business development team, managing operating budgets, and supporting marketing initiatives. …


Everything happens for a reason even though sometimes we don’t understand why.

I had the distinct pleasure of interviewing Gregory Gourdet.

Chef Gregory Gourdet is the culinary mastermind from Portland, OR, most recently ending a 10 year run as the Executive Chef and Culinary Director for Departure Restaurant + Lounge, where he paired local ingredients with the bold flavors and traditions of Japan, China, Thailand, Vietnam, and Korea to create modern Asian fare. A James Beard Award nominee and native New Yorker from Queens, Gourdet honed his culinary skills within celebrity chef Jean-Georges Vongerichten’s restaurant dynasty. Gourdet’s extensive global travels…


Your true impact is in the effectiveness of the leaders you mentor to carry forward the lessons you have learned. Be sure to remind them that they can learn from you, but that they will also need to develop styles and deliveries of their own.

For my series on strong female leaders, I had the pleasure of interviewing Ann Marie Sastry.

Ann Marie Sastry is President and CEO of Amesite, an award-winning artificial intelligence software company focused on improving learning, and one of Metropolitan Detroit’s Best and Brightest Companies to Work For (2019). Dr. Sastry was previously President, CEO, Board…


If people aren’t following you, you’re not leading. And if you’re leading with a stick, you may temporarily get them to follow you by fear, but you will never get them to be loyal to you in the long run.

As a part of my series about strong female leaders, I had the pleasure of interviewing Madeline Haydon.

Madeline Haydon is the Founder & CEO of nutpods, the best-selling non-dairy creamer brand. She is also an Ernst & Young Entrepreneur of the Year. Madeline developed nutpods based on a personal need: a rich and creamy, dairy-free coffee creamer without artificial…


I had the pleasure of interviewing Richard Roth.

Richard Roth is the Founder of Progressive Tech, Seattle’s highest-rated technical support company, famous for a distinctively human-centric approach to client care. For more than a decade, Roth led the company toward steady growth throughout the area’s initial “tech boom,” holding a strong position within a notoriously competitive industry. Aside from hard-earned experience in the field, the secrets behind his long-term staying power include an approach built on real, relational investment in customers and staff, along with a steadfast commitment to superior service from start to finish.

Roth’s success has been due…


Transparency and honesty goes a long way — I am one of those people who truly wants to understand the background of a situation in order to feel like I can make the best decisions. Working in companies where you aren’t privy to company goals and objectives at the highest level can be very frustrating for me. So as I have advanced my career and am more involved in the larger decisions, I try my hardest to share the “why” behind decisions, whenever possible. I have always felt that this empowers the team to do great work and motivates them…

Alexandra Spirer

I am an entrepreneur, publicist, journalist and event producer based in Sunny Florida. My passion is writing & giving back to others.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store